First Page Sage
First Page Sage runs an SEO-only model built around what they call Thought Leadership SEO, ghostwriting roughly 80 pieces of expert content over a 12-month engagement to build rankings and authority for B2B, SaaS, and enterprise clients. The strength is depth in content-led organic growth; the trade-off is that this is a content-heavy, longer-horizon program with a high minimum, so it suits companies that can invest in a year of compounding content rather than quick wins.
About First Page Sage
First Page Sage is a US-based SEO and thought leadership content marketing agency founded in 2009 by Evan Bailyn, an early SEO practitioner who serves as founder and CEO. The firm describes itself as a national operation with offices across the US, listing its headquarters variously as San Francisco and, on its Clutch profile, Berkeley, California. Its work centers on ghostwritten, expertise-driven content built to rank for high-intent searches, paired with conversion optimization, online PR for link building, and increasingly generative engine optimization for AI search. Its stated differentiator is treating SEO as a long-term content and brand-equity system rather than one-off keyword work, supported by an archive of original marketing research. The agency reports a client base that is roughly 65 percent B2B and 35 percent B2C, focused on midsized companies in SaaS, fintech, healthcare, and manufacturing. It is a stronger fit for firms wanting sustained content programs with a minimum project size around 10,000 dollars, and a weaker fit for small businesses seeking low-cost or quick-turnaround SEO.
What they are known for
- Founded in 2009 by Evan Bailyn (founder and CEO), positioned as a national US agency
- Specializes in SEO plus thought leadership content marketing, with growing focus on generative engine optimization
- Minimum project size listed at 10,000 dollars on Clutch
- Reports a client mix of roughly 65 percent B2B and 35 percent B2C, focused on midsized companies
- Publicly displays enterprise logos including Salesforce, Logitech, Verizon, US Bank, and Cadence
Who they work with
B2B and B2C companies weighted toward midsized firms in SaaS, fintech, healthcare, IT, and manufacturing. Client logos publicly displayed on its own site include Salesforce, Logitech, Verizon, US Bank, Cadence, Rodan + Fields, Alcoa, Dignity Health, and HomeVestors.
How they work
Engagement begins by assembling a dedicated team, building a content strategy around prospect needs, then producing an ongoing stream of thought leadership content, with tracking and reporting handled by the agency. Clutch lists a minimum project size of 10,000 dollars. Other pricing and contract terms are not disclosed.
Key facts
Services offered
Industries served
Pricing
Is First Page Sage right for you?
Strong choice if
- You are a B2B, SaaS, fintech, or enterprise company that can invest in a 12-month content-led SEO program
- You want expert ghostwritten thought-leadership content that builds authority and rankings together
- You value tracking, attribution, and conversion funnel setup alongside content
- You want an SEO specialist rather than a generalist agency
Look elsewhere if
- You need fast results or have a short-term campaign window
- Your budget is below their minimum
- You want a full-service shop covering paid ads, social, and PR in one place
- You are a local or near-me business rather than a national B2B brand
Trust Score breakdown
Ratings & reviews
I have worked with First Page Sage for over five years, and consider them my greatest asset when it comes to lead generation. Their system is pretty straightforward: they select keywords for you, organize them into hubs based on your most profitable products, then create content for each keyword. They update the content every few months as they continue to produce new pages. They also conversion optimize your site several times per year to make sure the funnel is delivering leads. My only quibble is that their check-in calls are a little overly detailed for my taste. Overall, I highly recommend them.
I worked with First Page Sage for 3 years across two companies I was at and they are far and away the best at SEO that I've come across. Their results earned them a number of campaign expansions and my last company is still a client. I highly recommend them for SEO strategy, content creation, and consulting.
I partnered with FPS on website design and SEO for my new business a number of years back. Their approach to thought leadership caused our site to rank on the first page for nearly all of our keywords, and the first result on Google for several of our core keywords. The resulting traffic generated dozens of valuable leads, kickstarting our success in a way that wouldn't have been possible without FPS. More recently, I needed a new website for a passion project of mine and turned to FPS once again. While SEO practices continue to evolve, FPS's thoughtful approach to website design and search engine optimization has remained consistent. FPS has proven to be an invaluable marketing partner, and I will continue to choose them for web design and thought leadership content creation. I wholeheartedly recommend their services to anyone seeking an edge in the digital landscape.
First Page Sage is a top-notch organization. I have been a client for over 3 years and they have changed our economics around lead generation. We were previously doing all our lead gen through ads and now only about 10% of our budget is ads. The majority is SEO due to its low client acquisition cost. First Page Sage built the whole system for us from the ground up.
FPS has been working on my SEO campaign for ~1.5 years. We have seen a tremendous increase in qualified leads and SEO has become our primary lead source. I especially enjoyed working with my account manager, who was always there when I had any questions.